Below is an advertisement.

Bill King Scholarship


The Oakland Athletics Community Fund awards one scholarship each season to an undergraduate student that is majoring in journalism or broadcasting. This $3,000 scholarship is intended for qualified tuition or required expenses such as fees, books, supplies and equipment for courses of instruction at a qualified educational institution. The recipient will possibly receive the opportunity to intern with the A's Broadcasting Department.

The Bill King Scholarship
Remembering Bill King

Bill King is the former legendary voice of the Oakland Athletics, who passed away in 2005. King broadcasted Athletics games for 25 seasons and his trademark exclamatory phrase, "Holy Toledo," became a familiar part of the Bay Area sports scene.

This scholarship has been established in memory of Bill King, long-time legendary Bay Area Sports Announcer. The purpose of this scholarship is to support a student who plans to pursue a career in journalism or broadcasting.


Student applicants must meet the following criteria:

  • Be a full-time student in your freshmen, sophomore, junior, or senior year at a college or university in the San Francisco Bay Area.
  • Prove financial need, as evidenced by expenses and offset by other scholarships, loans, grants and other sources of supplemental aid.
  • Possess a minimum grade point average of 3.0.
  • Show a demonstrated strong interest in pursuing a career in broadcasting or journalism.
The Application

Each student must submit the following information to complete this application:

  • The Bill King Scholarship form that you will receive after completing the form on the next page.
  • A 2-3 page essay explaining why you are a deserving Bill King Scholarship candidate. Taking into consideration academic achievement and career goals.
  • Two letters of recommendations from non-relatives. One must be from a broadcast or journalism faculty member.
  • Official transcript from each college attended.

Check back soon for information about the next
open application and due date.

Oakland A's
Melody Gonzales
Melody Gonzales

The 2013 Bill King Scholarship recipient, Melody Gonzales, received a $3,000 scholarship towards her education in Journalism at San Jose State University. The award was presented to her by A's broadcasters Ken Korach and Ray Fosse on September 19, 2013.